Ladakh Bagged The Award For One Of The Best Adventure Tourism Destinations

Tag : trekking, India, Leh, Jammu & Kashmir, Ladakh, Kashmir

The efforts of the tourism department of Jammu and Kashmir are paid off as Leh (Ladakh) bagged the award for being one of the best adventure tourism destinations. This happened on Friday (2nd December) at a glittering ceremony held in the Union Capital.

This award was sponsored by ‘elude nest’ a travel reader’s publication and was presented by the Union Tourism Secretary, Vinod Zutshi. This event was witnessed by the people of the travel trade across the country, the ambassadors of United Kingdom, Switzerland, Germany, and first secretaries of France, US, Belgium and other European countries. This internationally recognized award is only given after a thorough evaluation of different factors and criteria with absolute neutrality.

Farooq A Shah, the JK Tourism secretary showcased the ability of the state for adventure tourism and promised to equip the state with an international standard infrastructure to make Jammu and Kashmir as one of the best tourism destinations in the world in his presentation while receiving the award.

The tourism department of Jammu and Kashmir is making tremendous efforts to destroy the fear from the minds of tourists and tour operators about Kashmir as the recent street turbulence has hit the sector badly.

Director tourism Kashmir, Mehmood Ahmed Shah said “There is a negative perception and we need to remove that,” during an interaction session with media persons and tour operators in Kolkata. Talking about the fear he stated that even during the street turbulence in Kashmir, no tourist faced any kind of problem, and said that they are there to remove the unease from the minds of the tourists and tour operators.

Shah said, “The valley had a huge influx of tourists till first half, but the industry was badly hit due to unrest in the second half of the year. We are here to assure the tourists and the tour operators from Bengal that holiday makers are safe in the state.”

Source: Scoop News.

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